CBC AND ZIM TECHNOLOGIES DELIVER SMS NEWS UPDATES

The Canadian Broadcasting Corporation and ZIM Technologies International Inc. today introduces new SMS service, CBC Mobile News Updates. This pilot project enables subscribers to receive updates on their mobile phones via SMS (Short Message Service) text messages. Subscribers can choose from a variety of categories such as: the pages of newspapers, including Canada, business, world and entertainment stories, sports, amateur sports like hockey and updates, and the region, offers subscribers the option to choose the updates of the provinces and territories. โ € œWe are pleased to offer users the CBC now a new access to our news. Mobile Tech News Service offers our members the opportunity to receive our updates when you want and how they want their mobile phone, โ € said Bob Kerr, Director of New Media Association. The service is simple to use. Subscribers Access to the CBC Web site (cbc.ca / Wireless) go to the link and fill out the short registration form ZIM. Users customize their registration in the election of the categories of news and who want to receive updates. The information is delivered to your mobile phone as an SMS text message. โ € œSMS text messaging is a convenient and cost effective way to obtain information when and wherever. With the ability to customize the information they receive is ideally suited to expand the availability CBC News Online, โ € said Michael Cowpland, President and CEO of ZIM Technologies International, which develops and manages the service. News service โ € "This is just one of many ways that SMS is changing the way they receive and refer to the information. โ € CBC / Radio-Canada is the independent public broadcaster. Since its inception in 1936, CBC / Radio-Canada has become the largest cultural institution in Canada, providing Canadians from coast to coast with traditional media and new services in French and English as well as in eight of North Indian languages. Now celebrating the 50th anniversary of public television in Canada, CBC / Radio-Canada remains the source of the nation for information, entertainment and sports programs that are clearly Canadian pride. ZIM Technologies International Inc. is a privately held company headquartered in the epicenter of high technology in Canada โ € "on Ottawa. ZIM is a leader in the port of consumer and enterprise applications for global SMS channel. ZIM mobile allows a new level of response and action. ZIM is also an established provider of enterprise-class software tools for designing, developing and manipulating database systems and applications. With their experience in SMS and mobile technologies to , ZIM bridges the gap between data and mobility. For more information on ZIM and its customers, partners and products, visit: www.zim.biz. -30 - For further information contact: Barbara Nyke CBC New Media (416) 205 -8519 cbc.ca Barbara_nyke@cbc.ca Jeremy Melhuish Vice President of Marketing and Communication ZIM Technologies International, Inc. (613) 727-1397 Text: 6138515144 jmelhuish@zim.biz September 17, 2002